Everybody in every business has a business card. But is it an effective Marketing tool? Is it bringing business through the door?
A business card should advertises your business. It should be used as a networking tool to attract new customers to your business. It should be a reflect and convey who your are and what you do.
A lot of people don't understand what a important tool a business card can be and decide not to spend the money to get good quality business cards, they try and do it at home or on a cheap online website.
A well designed professional looking card makes your business look professional. Home made business cards look just that and make your business look cheap.
Here at The Printing Company, we are always printing thousands of business cards. Here are our top tips when designing your cards.
1. Use lots Bright Colours
2. Use a thick board 310 - 420gsm
3. Use a plastic or coloured stock
4. A vertical card instead of a horizontal can draw attention.
5. Always make sure you logo in on the card, keep it line with other marketing collateral.
6. Include a tag line after your logo. The Printing Company.com.au -"its what we do"
7. Include standard information: Company name, address, email and website.
8. Use a font size people can read. Don't use too many fonts.
9. Keep it simple.
10. Add product information, testimonials, or a special discount to the back of your card.
Here are some examples of creative cards.
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Embossed Logo |
Thanks a lot!
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ReplyDeleteBusiness cards are very much important for the owners of businesses. It is one of the solid ways of promoting a business.
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